PlayStation is betting big on new franchises and live service games

In an era where gaming experiences constantly evolve, the PlayStation brand has consistently strived to stay ahead of the curve. With the gaming industry shifting towards live service games and the demand for fresh, engaging content, PlayStation is placing a bold bet on new franchises and live service games. This strategic move aims to captivate gamers with innovative experiences, further cementing PlayStation’s position as a trailblazer in the gaming world.

The Shift Towards New Franchises:

Traditionally, established franchises have been the backbone of the gaming industry. However, PlayStation recognizes the importance of fostering new talent and fresh ideas. By investing in new franchises, the company is not only taking risks but also providing opportunities for emerging developers to showcase their creativity. This approach allows PlayStation to broaden its game portfolio and cater to diverse player preferences, expanding its reach in the market.

Creating Engaging Live Service Games:

Live service games have witnessed exponential growth in recent years, providing players with dynamic and evolving experiences. PlayStation recognizes the potential of this model to create long-lasting engagement and establish a thriving community around its games. By focusing on live service games, PlayStation aims to deliver ongoing content updates, expansions, and events that keep players invested in their favorite titles for months or even years. This strategy also fosters a sense of community and collaboration among players, enhancing the overall gaming experience.

Diversifying Genres and Styles:

PlayStation’s commitment to new franchises and live service games extends beyond a single genre or style. The company understands the importance of catering to a wide range of player interests and preferences. This commitment has led to the creation of unique experiences across various genres, from action-adventure and role-playing games to multiplayer shooters and immersive storytelling. PlayStation’s dedication to diversification ensures that there is something for every type of gamer, contributing to a more inclusive and vibrant gaming ecosystem.

Collaboration with Developers:

PlayStation’s success in betting big on new franchises and live service games is not solely dependent on its internal resources. The company actively collaborates with talented developers from around the world, supporting them in their quest to create groundbreaking gaming experiences. This collaboration allows PlayStation to tap into the expertise and fresh perspectives of diverse development teams, resulting in a diverse and compelling game lineup that resonates with players globally.


PlayStation’s bold bet on new franchises and live service games marks a significant milestone in the gaming industry. By embracing emerging talent, diversifying its portfolio, and focusing on live service games, PlayStation is setting itself apart as a leader in the ever-evolving gaming landscape. This strategic approach not only offers players innovative and engaging experiences but also strengthens the bonds between the gaming community and the PlayStation brand. As the industry continues to evolve, PlayStation’s commitment to pushing boundaries and nurturing new talent positions it for continued success and sets a benchmark for others to follow.